About
I'm a Senior Designer based in Sydney with over 10 years of experience across product, brand, and digital design.
I grew up studying design in Italy, starting in art school where I learned to look for order and inspiration in unexpected places. That instinct has stayed with me: I'm drawn to understanding why things work, what need they serve, and how form and function can reinforce each other without one overpowering the other.
What I care about is functional aesthetics: design that adapts to the product it serves, builds trust through consistency, and communicates with clarity. I spend the majority of my time working with systems, patterns, and processes: finding the logic underneath a problem and using it to shape something that holds together visually and structurally.
Over the past decade I've worked across financial services, e-commerce, and corporate environments, leading projects end-to-end and collaborating with product, engineering, and comms teams to deliver work that balances business goals with genuine user needs.